This recorded course is designed for those who want to work on developing complete digital solutions that deliver value to both users and businesses. You will learn how to map journeys, identify opportunities, prototype, and validate ideas based on user-centered design methodologies and systems thinking.

Combining theory, case studies, and practical activities, the course simulates real market contexts to prepare you to work in multidisciplinary teams, creating relevant, viable, and well-structured digital experiences. It is suitable both for those transitioning into the field and for designers looking to deepen their skills in product and service design.