The Promo Portal

Responsive portal designed and developed for The Promo Portal, the largest online promotions platform in Brazil.

The Promo Portal

Responsive portal designed and developed for The Promo Portal, the largest online promotions platform in Brazil.

Client

The Promo Portal

The largest online promotions platform in Brazil.

Year:

2024

Objective:

The goal was to develop a fully responsive, intuitive, and user-friendly promotions portal. To achieve this, best design practices were applied to ensure a smooth and efficient experience on any device.

I paid special attention to accessibility, applying guidelines that make the portal inclusive for all users. I prioritized clear and accessible navigation, allowing any visitor to find promotions and interact with the content in a simple and intuitive way.

Work Process

I went through a complete redesign process, starting with a detailed benchmark, followed by the creation of wireframes and a new sitemap.

I then developed a clickable prototype to test and refine every detail. The result is a more intuitive, modern, visually appealing, and functional portal, designed to enhance your experience.

Tools Used

  • Adobe Photoshop
  • Adobe InDesign
  • Figma
  • ChatGPT
  • MidJourney
  • DALL·E

Deliverables

Throughout the website creation process, I made key deliveries essential to its development.

I structured the interface through wireframes, defined the sitemap to organize navigation, and designed an interactive prototype, enabling testing and refinement before implementation.

Finally, the project moved into the development phase, ensuring the solution was aligned with usability, accessibility, and responsiveness principles—resulting in an efficient and intuitive user experience.

Results

The outcome was a responsive promotions platform with a completely revamped look, designed to provide an intuitive user experience and a practical content management system tailored to the client's needs.

In addition, the solution was developed with a strong focus on search engine optimization (SEO), ensuring greater visibility and performance.

Accessibility guidelines were incorporated and recommended design standards were followed, ensuring inclusive navigation aligned with current trends.